Employing social media, airports across Wisconsin have taken the $100 hamburger flight to the next level with the Wisconsin Flying Hamburger Social. They divided the state in to eight regions or “branches,” with an airport in each of them holding a social every Monday, Tuesday, Wednesday, Thursday, and Friday from 5 p.m. to 7 p.m., or until the food runs out.
The group’s mission statement is concise: Bringing Wisconsin Aviators Together. I’ll say. I attended my inaugural social at Brennand Airport (79C), about 20 minutes from home. I learned about it through the airport’s Facebook post on the event.
Speaking of which, pardon this tangential rant: social media is an excellent way to unite and inform aviators and those whose live around them. So why don’t airports, as a group, make better use of it, especially Facebook? Don’t they realize that everyone who belongs to an airport’s online community is another pebble of promotion that emanates in concentric circles through the vast pool of potential aviators who are their friends? Come to think of it, I think Rob had a rant or two about this same issue on Jetwhine as well.
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